AUSTIN DEJONGE

CREATIVE DIRECTOR



KROGER

DDB New York
Role: Senior Art Director
Production: Hornet
Directors: Dan & Jason
Paul To The Wall 
In 2020, our team created a commercial with Krojies dancing to 'Low' by Flo Rida, and it was a hit. What surprised us even more was how the follow-up became a literal viral sensation, inspiring fans to create their own versions of the catchy classic.



Fans went wild for the ad and created their own versions by the thousands, viewed by millions.